Podcast
Interview with Brandon Rollins on the Formation of Pangea Marketing Agency
We’re slammed with client work this week, so here’s an episode from the vault. Join us this week as Pierson interviews Brandon on the formation of Pangea Marketing Agency. Find out how we, as a Read more…
Start to Finish
Product Distribution & Your Small Business
If you build it, they won’t just come. Your small business needs a product distribution strategy if you want to make sales. This is so important, in fact, that one of the 4 P’s of Read more…
Podcast
James Breakwell on How to Be a Man
James Breakwell is a comedy writer and self-described amateur father. Coming June 8, he will be releasing, or perhaps unleashing, his new book: How to Be a Man (Whatever That Means): Lessons in Modern Masculinity Read more…
Weird Marketing Lessons
How The Room Made $30 Million by Being a Terrible Movie
Released in 2003, The Room is widely considered to be one of the worst films ever made. It holds a score of 3.7 out of 10 on IMDb and an astounding 9 out of 100 Read more…
Podcast
Aaron Franklin on Finding Meaning through Family, Baseball, and Insurance
Aaron Franklin is an Insurance Broker at State Farm in Chattanooga, Tennessee. Insurance is a tough industry to understand, and tougher still to make exciting. Yet Aaron finds meaning helping people through his work. In Read more…
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14 Easy Ways Your Small Business Can Handle Public Relations
Public relations! The phrase conjures up images of spin doctors working for evil megacorporations or politicians conspicuously pretending to be folksy in an effort to win voters. That first impression is definitely not wrong, but Read more…
Podcast
Kyle Orth on Paragliding, Aviation, and Mitigating Risk
Kyle Orth came straight from the sky and onto our show – literally. While meditating at a local park, I opened my eyes to Kyle paragliding down right next to me. After chatting for a Read more…
Weird Marketing Lessons
The Incredible Downfall of Rax Roast Beef in 1991 (A Ghost Story)
“We had access to too much money, too much equipment, and little by little, we went insane.” Originally spoken by Francis Ford Coppola about the filming of Apocalypse Now, I think this statement applies just Read more…
Podcast
Podcast: Shelli Tripp-Norvell on Mental Health, Identity, and Mindfulness
Shelli Tripp-Norvell is a Psychotherapist in Nashville, Tennessee. In this episode, Shelli walks us through her journey to becoming a therapist, as well as detailing various aspects of the journey that we go through to Read more…
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Why Supply Chain Management is Important to Small Business Marketing
Leaders win through logistics. Vision, sure. Strategy, yes. But when you go to war, you need to have both toilet paper and bullets at the right place at the right time. In other words, you Read more…
Podcast
Chari Buckner on Running a Pet Crematory and Finding Meaning
Getting things started with the first episode of season two, we are joined by Chari from Faithful Friends Pet Crematory. Chari Buckner is the owner of Faithful Friends, working with countless pet owners to make Read more…
Weird Marketing Lessons
Why a Rambling Redhead is Taking Over the Internet
Redheads only make up 2% of the world’s population. And the recessive gene jackpot of a redhead with blue eyes is even smaller, at 0.17%. So what would you call someone with red hair, blue Read more…
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How to Use Influencer Marketing to Quickly Grow Your Small Business
Influencer marketing is a relatively new way for companies of all sizes to market their products. Today, we are going to dive into all things influencer marketing. We’ll answer questions like: What is influencer marketing? Read more…
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Online Reviews & How Your Small Business Can Use Them
How do people find your business? Vague question, I know. But take a moment and really ask yourself the question. Is it through outbound marketing? Do you have a steady stream of organic traffic coming Read more…
Weird Marketing Lessons
How Instagram Changed the Tattoo Industry
In Weird Marketing Lessons, we take a close look at industries we love to find the marketing lessons within them. Today, I’m going to talk about tattoos. Specifically, I’m going to talk about how Instagram Read more…
Podcast
Wrapping Up Season One
As we wrap up our first season of the Marketing is the Product Podcast, a few changes are in order to help make the show that much better for you guys. In this episode, we Read more…